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Social Media Marketing

Build a Brand People Trust & Follow.

HMB Social Media Marketing turns your channels from broadcast megaphones into genuine brand communities. We craft platform-native content, run data-driven paid campaigns, and manage your brand reputation, so every post works harder for your business.

LinkedInInstagramFacebookX (Twitter)YouTubePinterestPaid SocialCommunity Management
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What We Deliver

Social Media Marketing: Everything Included

Social Media Strategy

A platform-specific content and growth strategy tied to your business goals, not a generic posting schedule.

  • Audience persona research
  • Platform selection & prioritisation
  • Content pillar framework
  • Competitor benchmarking
  • KPI & growth target setting

Content Creation & Calendar

Original visuals, copywriting, short-form video, and carousels produced in-house and approved before every post goes live.

  • Monthly content calendar
  • Branded graphic design
  • Reel & short-form video editing
  • LinkedIn thought-leadership articles
  • Story & carousel formats

Paid Social Advertising

Meta Ads, LinkedIn Campaign Manager, and YouTube Ads managed for maximum ROAS, from awareness to conversion.

  • Campaign setup & audience targeting
  • A/B creative & copy testing
  • Retargeting & lookalike audiences
  • Budget optimisation & bid strategy
  • Conversion tracking & attribution

Community Management

Every comment, DM, and mention handled professionally, turning your audience into vocal brand advocates.

  • 24-hour response SLA
  • Comment moderation & sentiment tracking
  • Influencer engagement
  • Brand mention monitoring
  • Crisis response protocols

Influencer & Creator Partnerships

Identify, brief, and manage micro and macro influencers whose audience genuinely matches your ideal customer.

  • Influencer discovery & vetting
  • Brief & contract management
  • Content review & brand safety
  • Performance tracking & ROI reporting
  • Long-term ambassador programmes

Analytics & Reporting

Plain-English monthly reports with reach, engagement, follower growth, and paid social ROAS, so you always know what your social spend is returning.

  • Cross-platform performance dashboard
  • Follower growth & engagement rates
  • Paid campaign ROAS breakdown
  • Audience insight reports
  • Monthly strategy review calls

Our Process

How We Deliver Results

1

Audit & Opportunity Analysis

We audit all your active channels, score current content performance, and identify exactly which platforms and content formats hold the most growth potential for your brand.

2

Strategy & Content Pillars

A 90-day social media roadmap with defined content themes, posting frequencies, platform priorities, and paid media budgets, aligned to your revenue goals.

3

Content Production & Scheduling

Our creative team produces branded content weekly, submits for approval, and schedules across platforms using Hootsuite or Buffer. You get visibility at every step.

4

Paid Campaign Execution

Paid social ads run in parallel with organic, targeting cold audiences for awareness and warm audiences for conversion. We test aggressively and scale what works.

5

Community & Brand Monitoring

Every mention, comment, and DM is monitored and responded to. We escalate anything that requires brand-level decisions and handle the day-to-day on your behalf.

Proven Results

4.2ร—

Average follower growth within 6 months

3.5ร—

Average engagement rate uplift vs industry benchmark

2.8ร—

Paid social ROAS across Meta and LinkedIn campaigns

50+

Brands managed across LinkedIn, Instagram, and Meta

Tools & Platforms We Use

Meta Business SuiteLinkedIn Campaign ManagerHootsuiteBufferCanva ProAdobe Premiere RushSprout SocialBuzzSumoGoogle Analytics 4BrandwatchLaterMention

FAQs

Common Questions

This depends on your plan and platform mix. A typical retainer includes 3โ€“5 posts per week per platform, plus Stories and Reels as applicable. We align frequency to what the algorithm rewards for your specific audience.

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